Spreading the Fun to the UK
Inspire Digital launched in 2011 in Pattaya and has since established itself as one of the leading foreign media in this region; whilst its Bangkok regional development has been very encouraging over the last year. With plans to open up other regions in Thailand the decision was also made to replicate the model in the UK, starting with the county of Kent.
Inspire cut itself apart from other media by building its proposition on ‘What’s on and Where to go’ – from events, offers to places to go. Inspire operates on multiple online platforms from newsletters, app, social networks, websites to You Tube – whilst also continually seeks interesting new platforms from Gym TV to its own daily whats on show on local cable channels in Thailand.
The team behind the scenes at Inspire are all innovative, extremely hard working and determined to lead and pioneer how modern media should operate – and this has given incredible results since launch.
Work is now well under way to produce a working model that best serves those living in Kent – and this includes working and acting in regional zones within Kent.
Our edge will be our upbeat innovative attitude and determination to bring both the most micro and macro events and offers from the region. We do not want to be beaten on being that one stop destination for consumers wanting to find something to do with their leisure time.
Check out our website and see for yourself how we are progressing, just click our link: www.inspirekent.co.uk
For starters we changed the Inspire logo to better reflect the consumer of Kent. Out Thai brand logo is very in your face and adventurous. The Inspire Kent logo was made more subtle with soft, sweeping, coloured tones on the first two letters. We believe it reflects a more considered approach more aligned to how individuals act in the UK – which should help with our penetration and engagement into this market.
Exciting times, more to follow…