Thailand Golfing Master plan
Final part of National Strategy
Some seven years ago Khun Mike Messomonta, the President of the Eastern Golf Association, set upon an exciting and ambitious plan in which caddies could compete in their own golf tournament to find out who were the best caddies within the Eastern Seaboard. Who would have thought this would have been the catalyst for so much golf development in the region that in 2012 Pattaya was awarded the Golfing Destination of Asia and Australasia by the leading golf association in the world, IAGTO?
Video Review of Press Announcement
The Caddy Championship was a strategy designed to improve the caddies own golf game so they could better help golfers playing during a round of golf, and was so successful that other countries came to visit Thailand so they could copy the blueprint. Today the Caddy Championship is a strong as ever and caddies throughout Thailand can all compete in this annual event.
Rounded Plan the Key
Two years after implementing this caddy tournament, Khun Mike set about installing phase two of his master plan, which was the Pattaya Amateur Golf Festival. A tournament for expats and Thai golfers played across certain courses that all led to one large final for the best golfers. Again, it won many plaudits and sponsorship from the Singha Corporation too.
In fact such was the success, golf courses from other regions such as HuaHin and Chaing Mai started to inquire about how they could become part of this; and this is what initiated the last part of the national plan to unite golf courses in Thailand.
“It was important we addressed all areas of the golfing experience from caddy support to amateur and then national competition for the golfing industry to prosper” – Mike Messomonta, President Eastern Golf Association.”
Final Part of the Jigsaw
On April 21st 2015, Inspire was invited, in the capacity of the official media for the expat community of Thailand, to the EGA Press Conference at LeamChabang Golf Resort to hear details of the plan for the future. Not surprisingly it attracted media from all over Thailand and VIP guests, such as Thai tennis superstar KhunParadornSrichaphan (pictured) and the Pattaya Mayor KhunIttiphol (also pictured).
The announcement was made that Thailand would now host a national tournament for amateur golfers with regional rounds all leading to grand final which would see the very best amateur golfers all compete for the top award. This, Khun Mike explained, completes the local strategy for golfing development in Thailand. By all the golf resorts and locations proactively working together it means everyone can gain. The ultimate objective is for more international golfers to visit Thailand for their golfing vacations and for the locals to enjoy the wonderful game of golf, wherever they play in the country.